Posts by Gray MoellerAssociateGray focuses his practice on product liability, toxic tort, and general commercial litigation. Prior to joining the firm, Gray clerked for The Honorable John Cagle of the Alaska Superior Court. During law school, he served as a ...
3 Minute Read
October 28, 2024
The U.S. Court of Appeals for the Ninth Circuit has continued to clarify when a court can consider the back label of a product in connection with a false advertising claim. Misleading label information is a common basis for false advertising suits, especially under California’s Unfair Competition Law, False Advertising Law, and Consumer Legal Remedies Act. However, in recent decisions, the court has detailed new circumstances in which a label might be saved.
Search
Recent Posts
Categories
- Advertising & Marketing
- Bankruptcy
- Class Action
- Competition/Antitrust
- Consumer Protection
- Corporate Governance
- Environmental
- General
- Health Care
- Insurance
- IP
- Labor and Employment
- Mergers & Acquisitions
- Patent Infringement
- Patents
- Privacy & Cybersecurity
- Product Liability
- Real Estate
- Regulatory
- Regulatory
- Technology & E-Commerce
Tags
- 29 C.F.R. § 785.48
- 396-r
- 3D Printer
- 3D Printing
- A. Todd Brown
- A.S. Research (ASR)
- Aaron P. Simpson
- Advertisers
- Advertising
- Advertising Claims
- Advertising Idea
- Agency Guidance
- AI
- AI Interviewing Platforms
- Algorithmic Accountability Act
- Align
- Americans with Disabilities Act
- Americans with Disabilities Act (ADA)
- Andrea DeField
- Ann Marie Buerkle
- Annual Reports
- anti-aging
- Anti-Discrimination
- APEX Agreement
- Arbitration
- Arbitration Agreements
- Arizona
- Arkansas
- Arthritis
- Artificial Intelligence
- Artificial Intelligence (AI)
- Asbestos
- Assembly Bill 51 (AB 51)
- ATDS
- Australia
- Auto-renewals
- automatic telephone dialing system (ATDS)
- Automobile
- Automotive Body Parts Association (ABPA)
- Back to Work Emergency Ordinance
- biased endorsements
- Biden Administration
- Biometric Data
- Biometric Information
- Biometric Information Privacy Act (BIPA)
- BIPA
- Bitcoin
- Blockchain
- Board Diversity Disclosure
- Boards of Directors
- Bonuses
- Braille
- Branding
- Breach
- Breach of Contract
- Business Interruption Loss
- Businessowner’s Insurance
- California
- California Assembly Bill 2011
- California Employment Laws
- California Fair Employment and Housing Act
- California False Claims Act
- California Labor Code
- California Senate Bill 6
- California’s Unfair Competition Law
- CAMS
- Canada
- Cannabis
- CBD
- CBP
- CCPA
- Celebrity Endorsers
- Center for Disease Control (CDC)
- CFIUS
- CGL
- Chatbot
- Children’s Advertising
- Children’s Advertising Review Unit
- Children’s Online Privacy Protection Act (COPPA)
- China
- Christopher J. Dufek
- Christopher W. Hasbrouck
- Christy Kiely
- Class Action
- Class Actions
- Clawback
- Click-to-Cancel
- Climate Change
- clinical trials
- Collective Action
- Colorado
- Commercial General Liability
- Commercial Leasing
- Commodity Futures Trading Commission
- Compliance
- Congress
- Connecticut
- Consent
- Consent Order
- Consumer Data
- Consumer Financial Protection Bureau
- Consumer Fraud
- consumer loyalty program
- Consumer Product Safety Act
- Consumer Products
- Consumer Products Safety Commission (CPSC)
- Consumer Protection
- Consumer Review Fairness Act of 2016 (CRFA)
- Consumer Reviews
- Contamination
- Contract Law
- Controlled Substance Act
- Cookware
- COPPA
- Copyright
- Coronavirus/COVID-19
- Corp Fin
- Corporate Governance
- Corporate Reporting
- Corporate Sustainability
- Counterfeit Goods
- Counterfeit Goods Seizure Act of 2019
- CPRA
- CPSA
- CPSC
- Crack House Statute
- CRFA
- Cryptocurrency
- CSPA
- Cuba
- Currency
- Customs and Border Protection
- Cyber Coverage
- D&O
- D&O policies
- D. Andrew Quigley
- Damages
- Data Breach
- Davidson
- Deceptive Advertising
- DEI
- Delaware
- DEP
- Department of Justice
- Department of Labor
- Development Impact Fee
- Digital Assets
- digital currency
- Disclosures
- Distribution
- Division of Corporation Finance
- Dodd-Frank
- DOJ
- DOL
- Duty to Defend
- Duty to Indemnify
- e-liquid products
- Eddie Bauer
- EEOC
- Electric Vehicles
- Eleventh Circuit
- Emily Burkhardt Vicente
- Employee Rights
- Endorsement
- Endorsement Guides
- Endorsement Notice
- Endorsements
- endorser monitoring requirements
- Enforcement
- Environmental Protection Agency
- Environmental Protection Agency (EPA)
- EPA
- Epidemic
- ESG
- ESG Disclosure
- EU Regulation
- European Union
- European Unitary Patent
- EV Charging
- Exceptions
- Exclusions
- Exercise Machines
- Extended Producer Responsibility (EPR)
- FAA
- Fair Labor Standards Act
- Fair Labor Standards Act (FLSA)
- fair use
- False Advertising
- False Advertising Claims
- False Advertising Law
- False Claims Act
- Family Leave Policies
- FCC
- FCRA
- FDA
- Federal Arbitration Act (FAA)
- Federal Communications Commission
- Federal District Court
- Federal Trade Commission
- Federal Trade Commission (FTC)
- FFDCA
- FIFRA
- Fifth Circuit
- Final Rule
- Fireworks
- First Amendment
- Fixing America’s Surface Transportation (FAST) Act
- Florida
- Florida House of Representatives (HB 963) and Florida Senate (SB 1670)
- Florida Legislature
- FLSA
- FLSA/Wage & Hour
- food delivery
- Food Safety
- Form 10-K
- Formaldehyde Standards for Composite Wood Products Act of 2010
- fractional interests
- Franchise
- Frederic Chang
- Free Trials
- FTC
- FTC Act
- Gavin Newsom
- GDPR
- General Liability
- Geoffrey B. Fehling
- Georgia
- Gift Cards
- GoodRx
- Gramm-Leach-Bliley (GLB) Act
- Green
- Green Guides
- Greenhouse Gas
- Gun Safety
- Hart-Scott-Rodino
- Hart-Scott-Rodino (HSR)
- hashtag
- Hawaii
- Health Care
- Health Claims
- Hedge Fund
- HIPAA
- hoverboards
- human capital
- Human Rights
- Illinois
- Illinois Artificial Intelligence Video Interview Act (the Illinois Act)
- Illinois Biometric Information Privacy Act (BIPA)
- Indiana
- Influencer Marketing
- Infringement
- initial public offerings (IPOs)
- Injury
- Insurance
- Insurance Loss
- Insurance Provider
- Intellectual Property
- Intellectual Property Licenses in Bankruptcy Act
- Interest Rate
- International
- International Trade Commission
- International Trade Commission (ITC)
- INVISALIGN
- Iowa
- IP
- Ireland
- IT
- ITC
- iTERO
- Junk Fees
- Katherine Miller
- Kurt A. Powell
- Kurt G. Larkin
- Labeling Rules
- Labor
- Labor Code Private Attorneys General Act of 2004 (PAGA)
- Labor Organizing
- Labor Unions
- Land Use
- Landlord
- Latin America
- Lautenberg Act
- Lawsuit Reform Alliance of New York (LRANY)
- Lead
- Lease
- Legislation
- Leveraged Loans
- Liability Insurance Policy
- Liberty Insurance Corporation
- Liberty Mutual Fire Insurance Company
- LIBOR Discontinuation
- liquidity
- Litigation
- Live Chat
- Louisiana
- M&A
- Made in the USA
- Made in USA
- MagicSleeve
- Magnuson-Moss Warranty Act
- Magnuson-Moss Warranty Act (MMWA)
- Maine
- Malcolm C. Weiss
- Manufacturing
- Marketing Claims
- Maryland
- Massachusetts
- Matthew T. McLellan
- Maya M. Eckstein
- MD&A
- Medtail
- Membership cancellation
- Metaverse
- MeToo Movement
- Mexico
- Michael J. Mueller
- Michael S. Levine
- Minimum Wage
- Minnesota
- Minnesota Pollution Control Agency (MPCA)
- Misclassification
- Mislabeling
- Mission Product Holdings
- Missouri
- Mobile
- Mobile App
- Multi-Level Marketing Program (MLM)
- NAA
- NAD
- NASA
- National Advertising Division
- National Advertising Division (NAD)
- National Advertising Review Board
- National Products Inc.
- National Retail Federation
- Natural Disaster
- Nebraska
- Neil K. Gilman
- Network Outage
- Nevada
- New Jersey
- New York
- NHTSA
- NIL rights
- Ninth Circuit
- NLRA
- NLRB
- no-action request
- non-fungible token (NFT)
- North Carolina
- Obama Administration
- Occupational Safety and Health Administration (OSHA)
- Occurrence
- Office of Labor Standards Enforcement
- Ohio
- Oklahoma
- Online Cash Providers
- Online Retailer
- online reviews
- Opioids
- Oregon
- Overboarding
- Overtime
- Overtime Exemptions
- Ownership
- Packaging
- PAGA
- Pandemic
- Patent
- Patent Infringement
- Patents
- Paul T. Moura
- Pay Ratio
- pay-to-play rankings
- Penalty
- Pennsylvania
- Personal and Advertising Injury
- Personal Data
- Personal Information
- Personally Identifiable Information
- Pesticides
- PFAS
- Physical Loss or Damage
- Policy
- price gouging
- Privacy
- Privacy Guidelines
- Privacy Policy
- Privacy Protections
- Prohibition on Sale
- Property Insurance
- Property Rights
- Proposition 65
- Proxy Access
- proxy materials
- Proxy Statements
- Public Companies
- Purdue Pharma
- Randall S. Parks
- Ransomware
- real estate
- Recall
- Recalls
- Regulation
- Regulation S-K
- Restaurants
- Restrictive Covenants
- Retail
- Retail Development
- Retail Industry Leaders Association
- Retail Litigation Center
- Rounding
- Rulemaking
- Ryan A. Glasgow
- Sales Tax
- Scott H. Kimpel
- SD8 coins
- SEC
- SEC Disclosure
- Second Circuit
- Section 337
- Section 365
- Secure and Fair Enforcement Banking Act of 2019 (“SAFE Banking Act”)
- Securities
- Securities and Exchange Commission
- Securities and Exchange Commission (SEC)
- security checks
- Senate
- Senate Data Handling Report
- Sergio F. Oehninger
- Service Contract Act (SCA)
- Service Provider
- SHARE
- Shareholder
- Shareholder Proposals
- Slogan
- Smart Contracts
- Social Media
- Social Media Influencers
- Software
- South Carolina
- South Dakota
- Special purpose acquisition companies (SPACs)
- State Attorneys General
- Store Closures
- Subscription Services
- Substantiation
- Substantiation Notice
- Supplier
- Supply Chain
- Supply contracts
- Supreme Court
- Sustainability
- Syed S. Ahmad
- Synovia
- Targeted Advertising
- Tax
- TCCWNA
- TCPA
- Technology
- Telemarketing
- Telephone Consumer Protection Act
- Telephone Consumer Protection Act (TCPA)
- Tempnology LLC
- Tenant
- Tennessee
- Terms and Conditions
- Texas
- the Fair Credit Reporting Act (FCRA)
- Thomas R. Waskom
- Title VII
- tokenization
- tokens
- Toxic Chemicals
- Toxic Substances Control Act
- Toxic Substances Control Act (TSCA)
- Trade Dress
- Trademark
- Trademark Infringement
- Trademark Trial and Appeal Board (TTAB)
- TransUnion
- Travel
- Trump Administration
- TSCA
- TSCA Title VI
- U.S. Department of Justice
- U.S. Department of Labor
- U.S. Food and Drug Administration
- U.S. House of Representatives
- U.S. Patent and Trademark Office
- Umbrella Liability
- Union
- Union Organizing
- United Specialty Insurance Company
- Unmanned Aircraft
- Unruh Civil Rights Act
- UPSTO
- US Chamber of Commerce
- US Customs and Border Protection (CBP)
- US Environmental Protection Agency (EPA)
- US International Trade Commission (ITC)
- US Origin Claims
- US Patent and Trademark Office
- US Patent and Trademark Office (USPTO)
- US Supreme Court
- USDA
- USPTO
- Utah
- Varidesk
- Vermont
- Virginia
- volatile organic compound (VOC) emissions
- W. Jeffery Edwards
- Wage and Hour
- Walter J. Andrews
- Warranties
- Warranty
- Washington
- Washington DC
- Web Accessibility
- Weight Loss
- Wiretapping
- World Health Organization (WHO)
- Wyoming
- Year In Review
- Zoning Regulations
Authors
- Gary A. Abelev
- Alexander Abramenko
- Yaniel Abreu
- Syed S. Ahmad
- Nancy B. Beck, PhD, DABT
- Brandon Bell
- Fawaz A. Bham
- Michael J. “Jack” Bisceglia
- Jeremy S. Boczko
- Brian J. Bosworth
- Shannon S. Broome
- Samuel L. Brown
- Tyler P. Brown
- Melinda Brunger
- Jimmy Bui
- M. Brett Burns
- Olivia G. Bushman
- Matthew J. Calvert
- María Castellanos
- Grant H. Cokeley
- Abigail Contreras
- Alexandra B. Cunningham
- Merideth Snow Daly
- Javier De Luna
- Timothy G. Decker
- Andrea DeField
- John J. Delionado
- Stephen P. Demm
- Mayme Donohue
- Nicholas Drews
- Christopher J. Dufek
- Robert T. Dumbacher
- M. Kaylan Dunn
- Chloe Dupre
- Frederick R. Eames
- Maya M. Eckstein
- Tara L. Elgie
- Clare Ellis
- Latosha M. Ellis
- Juan C. Enjamio
- Kelly L. Faglioni
- Ozzie A. Farres
- Geoffrey B. Fehling
- Hannah Flint
- Erin F. Fonté
- Kevin E. Gaunt
- Andrew G. Geyer
- Armin Ghiam
- Neil K. Gilman
- Ryan A. Glasgow
- Tonya M. Gray
- Aidan Gross
- Elisabeth R. Gunther
- Steven M. Haas
- Kevin Hahm
- Jason W. Harbour
- Jeffrey L. Harvey
- Christopher W. Hasbrouck
- Eileen Henderson
- Gregory G. Hesse
- Kirk A. Hornbeck
- Rachel E. Hudgins
- Jamie Zysk Isani
- Nicole R. Johnson
- Roland M. Juarez
- Suzan Kern
- Jason J. Kim
- Scott H. Kimpel
- Andrew S. Koelz
- Leslie W. Kostyshak
- Perie Reiko Koyama
- Torsten M. Kracht
- Brad Kuntz
- Kurt G. Larkin
- Tyler S. Laughinghouse
- Matthew Z. Leopold
- Michael S. Levine
- Ashley Lewis
- Abigail M. Lyle
- Maeve Malik
- Phyllis H. Marcus
- Eric R. Markus
- Brandon Marvisi
- John Gary Maynard, III
- Aubrianna L. Mierow
- Gray Moeller
- Reilly C. Moore
- Michael D. Morfey
- Ann Marie Mortimer
- Michael J. Mueller
- J. Drei Munar
- Marcus E. Nelson
- Matthew Nigriny
- Justin F. Paget
- Christopher M. Pardo
- Randall S. Parks
- Katherine C. Pickens
- Gregory L. Porter
- Kurt A. Powell
- Robert T. Quackenboss
- D. Andrew Quigley
- Michael Reed
- Shawn Patrick Regan
- Jonathan D. Reichman
- Kelli Regan Rice
- Patrick L. Robson
- Amber M. Rogers
- Natalia San Juan
- Katherine P. Sandberg
- Arthur E. Schmalz
- Daniel G. Shanley
- Madison W. Sherrill
- Kevin V. Small
- J.R. Smith
- Bennett Sooy
- Daniel Stefany
- Katherine Tanzola
- Javaneh S. Tarter
- Jessica N. Vara
- Emily Burkhardt Vicente
- Mark R. Vowell
- Gregory R. Wall
- Thomas R. Waskom
- Malcolm C. Weiss
- Holly H. Williamson
- Samuel Wolff
- Steven L. Wood
- Jingyi “Alice” Yao
- Jessica G. Yeshman